
While the boundaries between the areas of chemistry traditionally labeled as inorganic, organic and physical are gradually diffusing, the practical techniques adopted by workers in each of these areas are often radically different. The breadth and variety of research classed as "inorganic chemistry" is readily apparent from an inspection of some of the leading international journals, and can be quite daunting for newcomers to this domain who are likely to have only limited experience of the methodologies involved. This book has therefore been written to provide guidance for those unfamiliar with the techniques most often encountered in synthetic inorganic / metalorganic chemistry, with an emphasis on procedures for handling air-sensitive compounds. One chapter is devoted to more specialized techniques such as metal vapor synthesis, and a review of preparative methods for a selection of starting materials is included as an aid to those planning research projects.While this book is aimed primarily at postgraduate and advanced undergraduate students involved in inorganic research projects, synthetic organic chemists and industrial chemists will also find much useful information within its pages. Similarly, it serves as a useful reference source for materials and polymer scientists who wish to take advantage of recent progress in precursor synthesis and catalyst development.
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This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway. In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another.A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society. · The most up-to-date textbook for mass communications history courses· Traces common themes in the complex history of communication· An invaluable reference for anyone interested in how methods of communication affect society
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Ecotourism is defined as "responsible travel to natural areas which conserves the environment and improves the welfare of local people." Many see it as a panacea for developing nations-a source of clean development that can bring wealth to rural communities while simultaneously helping to preserve pristine environments. But has the reality lived up to the promise? And is that even possible.In Ecotourism and Sustainable Development, Martha Honey presents an overview of the ecotourism industry and a first-hand account of ecotourism projects around the world. Based on interviews and visits to ecotourist hotspots in Latin America and Africa, she offers a vivid description and analysis of projects that meet the goals and standards of ecotourism as well as those that claim to be ecotourism but in reality fall short. She presents in-depth case studies of seven destinations (Galapagos, Costa Rica, Cuba, Zanzibar, Tanzania, Kenya, and South Africa) that serve to illustrate the real world of ecotourism. For each, she offers an ecotourism scorecard, grading it on its adherence to the enumerated principles of ecotourism and sustainable development.Honey addresses topics such as the evolution and principles of ecotourism, where profits go, and the mechanics and politics of the tourist industry as a whole. The case studies highlight the economic and cultural impacts of tourism development on indigenous populations as well as on ecosystems. Honey also surveys current thinking and policies of environmental groups, and looks at how political situations, human rights records, and natural resource management influence travel decisions.Ecotourism and Sustainable Development provides a unique and compelling look at the promise and pitfalls of ecotourism. It is the only such account of worldwide ecotourism available today, and is an important guide for students and researchers involved with international development, geography, or tourism, as well as for anyone interested in becoming a more environmentally sensitive traveller.
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Trace the evolution of the "Tin Lizzy" from 1908-1927 This book by Bruce W. McCalley debunks popular myths, provides data on specific Model T parts, lists engine serial numbers by day of production, and features 1,367 photos presenting technical information.
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Intended for a first course in modern physics, following an introductory course in physics with calculus, Modern Physics for Scientists and Engineers begins with a brief and focused account of the historical events leading to the formulation of modern quantum theory, while later chapters delve into the underlying physics. Streamlined content, chapters on semiconductors, Dirac Equation and Quantum Field Theory, and a robust pedagogy and ancillary package including an accompanying website with computer applets assists students in learning the essential material. Ancillary list: * Online ISM- http://textbooks.elsevier.com/web/manuals.aspx?isbn=9780123751126 * Online SSM- http://booksite.academicpress.com/Morrison/physics/sm.php * Companion website- http://booksite.academicpress.com/Morrison/physics/ * Applets http://booksite.academicpress.com/Morrison/physics/applets.phpDevelops modern quantum mechanical ideas systematically and uses these ideas consistently throughout the bookCarefully considers fundamental subjects such as transition probabilities, crystal structure, reciprocal lattices, and Bloch theorem which are fundamental to any treatment of lasers and semiconductor devicesUses applets which make it possible to consider real physical systems such as many-electron atoms and semi-conductor devices
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"Fuzzy logic" is a way to program computers so that they can mimic the imprecise way that humans make decisions. This technology allows for many innovative applications, including cars that virtually drive themselves, washing machines that pick the right wash cycles and water temperature automatically and air conditioning and heaters that adjust to the number of people in the room. This book traces the dramatic story of Lotfi Zadeh, an Iranian-American professor at Berkeley who began developing fuzzy logic more than 27 years ago, and his struggle and subsequent failure to sell his idea to the American academic and business communities
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If the U.S. solves only its own energy problem, but the world does not, then everyone still loses. Pollution knows no borders and a sinking ship takes down everyone on board. That is why all countries must do what they can to affect a global transition to all-renewable, clean energy by 2040. That means a coordinated global effort with global scope. That means leadership from the United States, Europe, China, India, and Japan. That means diligent commitment from average citizens around the world, and corporate and national leaders.
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From sexist jokes about women drivers to such empowering icons as Amelia Earhart and Rosie the Riveter, representations of the relationship between women and modern technology in popular culture have been both demeaning and celebratory. Depictions of women as timid and fearful creatures baffled by machinery have alternated with images of them as being fully capable of technological mastery and control -- and of lending sex appeal to machines as products.In Women and the Machine, historian Julie Wosk maps the contradictory ways in which women's interactions with -- and understanding of -- machinery has been defined in Western popular culture since the dawn of the Industrial Revolution. Drawing on both visual and literary sources, Wosk illuminates popular gender stereotypes that have burdened women throughout modern history while underscoring their advances in what was long considered the domain of men. Illustrated with more than 150 images, Women and the Machine reveals women rejoicing in their new liberties and technical skill even as they confront society's ambivalence about these developments, along with male fantasies and fears.
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